Pennsylvania Lottery | Gus, the Second-Most-Famous Groundhog
Meet Gus—the second-most-famous groundhog in the state. He’s not here to predict the weather. He’s here to celebrate the thrill of scratching, playing, and winning.
We set out to make the Lottery feel unmistakably Pennsylvanian, so we tapped the state’s playful spirit and introduced Gus—a new groundhog mascot who lives for scratch-offs and big wins. In TV, digital, and social spots, Gus brings trusted fun and hometown pride to every ticket, powering an integrated campaign that’s still going strong.